Products/Feature Guides
Pay What You Want Type
Let buyers choose how much to pay for events and products.
Overview
Pay What You Want allows customers to choose their own purchase amount. You set a suggested price and a minimum floor, and the buyer decides from there.
Selling a digital product or exclusive content, but want to allow loyal supporters to pay more if they want? Collecting donations? Running a community event where you want to make it accessible while still generating revenue? Pay-what-you-want lets your audience show up at whatever price point works for them while ensuring you're never selling below what makes sense for you.
This type is an extension of the paid option when creating your tickets/orders on your events or products.
This feature is available on both events and products.
Where You Can Use It
- Events
- Products
Best Practices
- Use clear value language in the description.
- Offer a sensible minimum to avoid low-intent purchases.
- Test one or two suggested price anchors.