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Common Use Cases

Convert Instagram Followers to Text List

Turn the people commenting on your posts, DM'ing you or replying to a story into text subscribers automatically — no manual DMs, no sending anyone to a separate site.

Convert Instagram Followers to Text List

Instagram automations let you automatically reply to comments, DMs, and story replies. Markit's Auto DM works similar to tools like ManyChat. When someone comments on your post, Markit converts your followers into text subscribers you actually own.

Instagram post with keyword CTA

Why creators use this

  • You own the relationship. Text subscribers are yours — no algorithm deciding who sees you next, no inbox to get buried in.
  • Higher engagement on your posts. Asking people to comment a keyword drives far more engagement than sending them to a link in bio — which also boosts your reach on that post algorithmically.
  • Run multiple promotions at once. Promote your event on one post, your product on another, your newsletter on a third — all simultaneously, without touching your link in bio.
  • Catches your highest-intent audience. Someone who comments or DMs is actively interested. Get to them in that moment.
  • Fully hands-free. Set it once and every qualifying comment gets a reply and a DM automatically, even while you're sleeping or going viral.
  • Works for any goal. Drive subscribers to your text list, newsletter, products, or events.
Auto DM a follower receives after commenting

Set it up

Connect your Instagram account, set a keyword trigger, and write your DM. See Auto DM for the full setup guide.

Tips

  • Tell people exactly what to do. Put it in the caption: "Comment LINK and I'll DM you." Clear instructions dramatically increase qualifying comments.
  • Give before you ask. Open the DM with what they wanted — the signup link feels like a bonus, not a gate.
  • Match the keyword to the post. A specific keyword keeps your list full of people who actually want what you're offering.

Need help?

If you get stuck connecting Instagram or building your first automation, contact support.

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